Category: Talk Podcast
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Building a Customer Centric Brand
A customer centric brand isn’t just about excellent service. It’s about understanding your customers so deeply that they feel seen, valued and truly connected with your brand. They almost become part of the brand family.
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Personalised Marketing: Building Real Connections
Personalised marketing might sound like a buzzword, but make no mistake – it’s essential to successful marketing. Let’s explore why personalised marketing matters and how you can implement it in practical, authentic ways.
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2025 Trends and Predictions
We’ve just launched The 2025 Marketing Planner, and the journey of creating the Marketing Planner always gets me thinking about what’s next in marketing for the year ahead.
While I don’t have a crystal ball, I do have a pretty good eye and instinct for what’s on the horizon. So, let’s dive into a few key trends I foresee for the rest of this year and 2025.
Beyond the Bottom Line: Alternative Metrics for Measuring Impact
To truly understand how well your business is doing, and to ensure long-term success, you need to look beyond the balance sheet and consider a wider range of metrics.
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Marketing Balance: Aligning Creativity with Strategy
In this episode of Talk, we discuss how we can efficiently balance our creativity with our strategy to have more success in marketing.
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