Education Marketing is all about educating potential customers on our topics or industries which can then guide their purchasing decisions. It is about the value they get from using our product or service.
Specifically, it’s about moving leads further to our sales funnel and creating content that focuses on educating them rather than promoting hard selling.
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From your website to your marketing and communication with customers, every brand has a voice that helps reveal that organisation’s personality, tone and ethos.
And that voice should be consistent, offering an insight into who the business is, what they stand for and what dealing with them is like. But how exactly do you find that voice and use it?
Here’s how to gather your company’s voice and let your brand personality shine through.
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In today’s business landscape, it’s no longer enough to run a business without a web presence. Consumers turn to the internet for almost everything from product and services info to location.
A simple, well-designed website can give you an edge in your field, and if you have something to sell, your website can reach new markets and expand your business easily.
Whether you’re a coach, course creator, or small business, a website is an essential business tool.
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eBooks are a marketing superpower when it comes to leading people to your courses, products, and services and we have a secret superpower in our toolkit we use when creating eBooks Designrr! With ebooks, you can address common and recurring questions that you get asked often, and you get to answer challenges and pain points in an informational and comprehensive manner.
Ebooks are effective lead magnets, but creating an ebook has traditionally been a daunting task. This is why my favourite tool when producing my ebooks is a platform called Designrr.
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Getting your course up and running may not have been a quick task, but now it’s available for students to sign up, how exactly do you attract them?
There is of course the usual marketing and advertising across social media and networking sites, but did you know that blogging is one of the best ways to attract new students?
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2024 Planning Bundle
Original price was: $89.95.$59.95Current price is: $59.95.
Course Creation Kickstart + Kickstart Your Podcast Pass
$397.00
The PR Bundle for Small Businesses
$397.00
Let the Robots Help - eBook
$0.00
The Business Wisdom Planning Package
Original price was: $84.90.$63.50Current price is: $63.50.
