GLachlan is proud to be part of Melbourne SEO agency Optimising. He helps business owners in a huge range of industries to improve their search engine rankings and attract the right sort of people to their website.

Lachlan is an ex-sandgroper who traded the crystal blue waters of Cottesloe Beach for the dreary grey skies of Melbourne. Thankfully, his role as Digital Content Marketer at Optimising, as well as the opportunity to go out on a Monday night, is making it all worthwhile.

After completing a Marketing degree, he started his career in the print heavy world of recruitment advertising (a lot’s changed since 2007!). As an Account Manager, his job was to become an expert in his client’s businesses, which ranged from global gold mining companies to small independent schools.

In the last few years, he’s levelled-up his nerd credentials and creative writing skills in AFA AWARD School. He couldn’t care less about AFL, he’s too busy worrying about content for his clients.

Read Articles by Lachlan