Renae has never followed the majority and when entering the PR industry, realised that as a whole, every PR agency in Sydney seemed to be doing the same thing. The same style of media release, the same generic email introductions and the same people were at every PR event. Renae saw an opportunity to try something new and started The Atticism. Renae has had incredible success with The Atticism and is continually praised and recognised for her unique, yet effective approach to PR, events and brand development.
Her success has not gone unnoticed and in August 2013, Renae was crowned as Pedestrian.TV Bachelorette of the Year (Reader’s Choice) and commended on her unique approach to marketing, PR and brand image. In 2014 Renae took a break from The Atticism to participate in Masterchef Australia.
Renae’s experience in many industries and recognition across many fields ensures that her clients are exposed to the right people, in the right way, at the right time.
