Building relationships and customer loyalty by showing how grateful you are for your customer’s business is the foundation of appreciation marketing. It is about expressing genuine gratitude for their patronage of your products and services.
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Email is a reliable marketing channel, and even in a world where new social media platforms seem to pop out of the woodwork, email consistently delivers top results. In this Talk episode, we will discuss how to make your email account marketing ready.
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Instagram is the go-to place for hundreds of millions of people to share their photos, videos, and stories every single day. In this post, we’ll dive into how you can use Instagram for your small business, teach you what makes a great Instagram post, and show you how you can connect with your audience on the platform.
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Bridging statements are all about taking or regaining control of an interview. Their role is to refocus the reporter (and their audience) on your message, keeping it clear, concise, and memorable.
While regularly used in fiery interviews such as when politicians are being taken to task, the role of bridging statement extends far beyond damage control and pork barrelling.
Done well, they will keep an interview “on message” in a calm manner that sees your desired information come across even after an editing process.
Google Alerts is perhaps one of the least known, but definitely one of the most powerful among all Google products. It taps into Google’s powerful crawling search engine.
Think of it as Google results coming to you. Instead of running a search every day for any new updates on the latest gadget, for instance, you can sit back while those news stories get straight to your inbox.
Just like millions of marketers, I’ve used Google Alerts for years, and in this Tips Tuesday session, I have a couple of tips and tricks to share with you to get the best out of it.
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