Author: Linda Reed-Enever

Tips Tuesday Overnight Success is a Myth

As business owners it is easy to look at someone and think they are have just poofed into existence and are an overnight success, but let’s face it overnight success is a myth.

Behind that success you are seeing is layers of work, mistakes, marketing and profile building so this Tips Tuesday let’s bust this myth and look at what it really takes to be a so called overnight success.

Building a brand requires building its roots, and the foundations and while these steps might seem tedious they are what lead the way to the success leaps that are often perceived as overnight success stories.

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Finding Big News Within Your Business Day

Public relations is about telling your story – not just once but time and again, at the right moment in the right place to the right people. It’s about creating and seizing opportunity in a brave new world where the lines between hard news, social media and advertising blur. Your chances of finding that PR angle is often closer than you think.

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Giving New Life to Content You have Already Created

Content creation is something that takes time, and I get it that there are also only so many things you can provide advice on. So let’s look at one of my favourite Content Creation Hacks Repurposing Blogs.

You have put work into that blog so how do you make the most of it today we will look at 10 different ways you can turn a blog post into more content you can use to increase your reach and engage your audience.

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Guest Posting and Article Contribution – What should I look for in an opportunity?

Being a guest or a blog or contributing an article is a great media win, but there are some things to look out for when accepting that media opportunity.

Guest posting is a great way to reach a wider audience, establish your credibility and build your online presence, but it’s more than just having a blog published on an external site.  

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Snackable Content

Snackable content, something your audience can interact with quickly and still come away with something truly valuable.

I love snackable content! Because it can be created quickly and consumed quickly.

A recent study conducted by Microsoft Corporation found that the average human now has a shorter attention span than a goldfish. A goldfish can focus for nine seconds; people are down to a mere eight seconds

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