Everybody has heard of PR but do you know what it is and how it works? In this Business Conversations podcast, Bay Public Relations director Deborah Ivison joins me to reveal the truth about public relations and how it can help your business, however big or small. 

After more than 25 years in the industry, Deborah shares her wealth of knowledge and provides some practical tips and advice that you can use to get your business or brand noticed over and beyond the competition.

In this business conversation Deborah and I explore:

  • What is PR?
  • How can I use it to grow my brand/business?
  • How can I integrate PR with other parts of my business?

Deborah Ivison is the owner and director of Bay Public Relations, a boutique PR consultancy. During a quarter of a decade in the industry she has worked with a wide variety of companies and businesses and remains passionate about PR and offering value to her clients.