Our Impact Team is led by Idea’s Strategist Linda Reed-Enever and we create impact for you business through, branding, social media, marketing and PR.
We take ideas to market!
As an imaginative consultancy, we adapt quickly to the rapidly changing digital environment as well as engaging our clients in traditional marketing campaigns tailored to their specific needs.
We work with you to understand the needs of our your clients and business to deliver your message with impact.
From one off campaigns to our virtual Marketing Team our Impact Team is your partner for achieving success in your business.
We can even help you come up with ideas with our ideas powerhouse Linda Reed-Enever.
The Ideas, Impact & Marketing Circle is my inner circle community, a practical and thoughtful space where we work together on your business, your marketing, and your next big idea.
If you’re ready to stop keeping your ideas on the shelf and start making them happen; whether that’s a product, course, campaign, or brand refresh, this is where we turn those ideas into action with real-world support and guidance.
An ideas strategist with a big-picture perspective and a deep understanding of the tools and techniques to help business owners create impact and make their mark Linda is an ideas powerhouse.
She leads our Impact team and is the Co Founder of Enever Group , Business, Business Business, and a Thinkific approved expert, she works with businesses and individuals to find their point of difference, perfect their image and build their profile in the public domain.
In addition to establishing numerous successful businesses of her own, Linda has helped countless others carve out a niche through innovative marketing strategies, public relations, course creation, social media, marketing automation, and branding.
Linda’s passion lies in sharing her knowledge. She draws on both her educational background and over 20 years’ experience in the marketing arena to help businesses and individuals via one-on-one mentoring, courses, webinars, training and useful tools. (such as the Marketing Planner and her popular Marketing Decks)
Linda runs workshops both in person and online on a regular basis to help you learn about business, marketing and course creation. Her sessions are jam packed full of information and interactive.
Linda offers Marketing, Branding and PR courses in the Enever Group Acadmey where she walks you through the how to’s of Marketing and even shares with you the processes we use inhouse
Visibility-driven course launches move beyond the frantic “open cart/closed cart” cycle. Learn to treat your course launch as a sustainable visibility strategy by aligning your content and social media. This ensures your audience is ready to buy before you ever ask for a sale, setting your business up for long-term growth.
A prestigious award nomination is a major PR opportunity. Instead of waiting for the ceremony, seize the “limbo” period. These PR moves, from immediate digital validation to thought leadership content and a post-event “halo”, transform a nomination into a powerful asset that builds trust and authority.
Applying the Rule of Three to your marketing offers allows you to share one core product from three distinct angles: Origin (The Why), Logic (The How), and Future Self (The Possibility). This structure ensures your content meets your audience where they are in the buyer journey, transforming frustration into connection and confidence.
Marketing messages that get repeated aren’t accidental; they are designed. It’s about moving beyond simply talking at your audience and giving them the clear, compelling, and consistent words they need to talk about you.
The true metric of content connection isn’t a click, it’s the head-nod factor: when your audience recognises their own struggle in your words. Stop talking at your audience and start talking with them by moving from the “hero” to the “guide” and sharing the “ugly middle.”
Brand storytelling is the secret to escaping commodity status. Stop competing on price by listing features (the black ink and fine tip) and start sharing the human story, vulnerability, and transformation that makes you the only choice, not just a disposable pen.
Offers with personality are the essential strategy for cutting through today’s relentless marketing noise. Instead of relying on generic templates, injecting your unique brand personality, be it witty, passionate, or direct, transforms an offer from a mere transaction into a meaningful conversation.
A retention cliff in your content analytics is not a failure, but a powerful opportunity, a cheat code, in fact. These key data points reveal exactly where you lost your audience’s attention, providing the roadmap to re-engagement. By pinpointing these “leakage points,” from the introduction to the conclusion, you can apply targeted strategies to plug the gaps and maximise overall engagement.
Most business owners think they have a sales problem, so they get pushier and louder. However, the reality is usually a connection problem, because the connection must always come before a buying decision.
