Category: PR & Marketing

Finding Big News Within Your Business Day

Public relations is about telling your story – not just once but time and again, at the right moment in the right place to the right people. It’s about creating and seizing opportunity in a brave new world where the lines between hard news, social media and advertising blur. Your chances of finding that PR angle is often closer than you think.

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Guest Posting and Article Contribution – What should I look for in an opportunity?

Being a guest or a blog or contributing an article is a great media win, but there are some things to look out for when accepting that media opportunity.

Guest posting is a great way to reach a wider audience, establish your credibility and build your online presence, but it’s more than just having a blog published on an external site.  

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